Mopar Celebrates “The Elephant,” 426 HEMI

Asian Elephant Luke trumpets his approval of the special 426 HEM

Mopar is marking the 50th anniversary of the 426 HEMI racing engine with a photo shoot with Pro Stock drivers Jeg Coughlin Jr., Allen Johnson, the new Dodge Dart, and an elephant.

For year, the nickname for the 426 HEMI has been “The Elephant.” It was given this nickname for three reasons. First, it is a large engine. At the time the 426 HEMI was first produced, it was the largest racing engine available and could only be used in bigger vehicles.

Second, it is a powerful engine. At the 1964 Daytona 500, these engines were producing around 750 horsepower, and Jeg Coughlin Jr. and Allen Johnson’s NHRA Pro Stock cars can get approximately 1,500 horsepower.

Third, the 426 HEMI is a hefty engine, weighing up to 700 pounds. It didn’t earn the nickname of “The Elephant” for being dainty.

For the photo shoot, Mopar went to Two Tails Ranch, a safe haven for a variety of animals including four Asian elephants. An elephant named Luke was selected for the photo shoot and gave the photographer plenty of great poses.

Asian Elephant Luke trumpets his approval of the special 426 HEM

For more information on all of Mopar’s available parts, contact us at Bayside Chrysler Jeep Dodge. You can also download our mobile app to schedule a time to be seen in our quality service department. Be sure to like us on Facebook and to follow us on Twitter to see our monthly parts and service specials.

Mopar Gets Their Hands on the 2013 Dodge Dart

bg_dartmopar1Mopar has gotten their hands on the new 2013 Dodge Dart and is giving it their usual love.

At the Chicago Auto Show, Mopar will be unveiling just what they’ve done to the Dodge Dart to give it a little something extra. That extra includes enhancements to the performance of the machine including a lowered sport suspension, revised steering calibration, sport-tuned exhaust, ground-effects kit, and a premium brake kit with slotted rotors.

On the inside, the part maker is giving the driver’s seat customer leather. Also, in an industry-first, a wireless charger for smartphones.

“Our new Mopar ’13 Dart will turn hears and stand out from the crowd,” said Pietro Gorlier, President and CEO of Mopar. “For this special, limited-edition vehicle, we specifically kept the driver in mind as we added select Mopar parts and accessories.”

Availability for this new Dart will be extremely limited, with numbers being at only 500 models. Production begins in spring at the plant in Belvidere, Illinois.

You can shop for Mopar’s quality parts online at the Mopar E-Store online at Bayside Chrysler Jeep Dodge. You can also see our monthly parts and services specials available only at our dealership. Make sure you like us on Facebook and follow us on Twitter for more Mopar news and monthly specials.

Mopar Preps for SEMA Show

The end of the month brings some good treats to car-lovers. The SEMA show begins in Las Vegas on October 30th. Running through November 2nd, the show will be the place where Mopar plans to give a show of more than 20 specialized models. Everything from Jeep to Dodge and even Fiat will be getting that extra Mopar touch to look and performance.

Nitrobahn has more details on the unveilings that are being planed by the parts company. No official pictures as of yet, so far the only information given so far are teaser renders of five cars. The cars that will be displayed on full come the SEMA show are the Fiat 500, the Dodge Dart, the 2013 Ram 1500, and the Dodge Charger.

Also planned for the show is a golden Jeep Wrangler that was designed by Devan Ninov. This Mopar designed Jeep will have wide fenders, a Warn winch, and a push-bar in front.

The Dodge Dart looks to be the most exciting of the bunch. The body teased to be a white exterior along with what possibly looks like a functional hood scoop, a carbon fiber front splitter, and a tow hook. There’s a hint that this may just be the SRT version of the Dart due to a red chin spoiler under the bumper.

Keep your eyes peeled towards the end of the month to see more details when the SEMA show finally begins. Until then, check out our parts and service specials that we offer at Bayside Chrysler Jeep Dodge. Do some shopping on the Mopar E-Store available on our website. Be sure to like our Facebook page and follow us on Twitter to see our specials as they happen!

Navigation Systems In Cars Could Quadruple by 2019

I never understood the reason for a navigation system until moving out to New York.  After just spending a few hours driving around lost and weary in the middle of the city, there’s nothing I wouldn’t have given for a little screen telling me where I needed to go.  Now I see the point about why GPS systems in a car have been so increasingly popular.

The units have also grown in sales due to the fact that the technology is starting to drop in terms of pricing.  It’s becoming easier and easier to get a hold of any level of a navigational equipment for a decent price.  That’s caused more major makers into the field, from Microsoft to Apple.  It’s definitely starting to become a must-have in any car purchase.  To that end, is reporting that a new study is showing car navigation systems are expecting to quadruple by 2019.

Places like China will be the ones to make the most gains, going from sales of 355,000 to 11.8 million by the time 2019 comes to pass.  The study doesn’t just stop with that prediction.  They see the traditional DVD-based tech being replaced by inexpensive in-car systems and with smart-phone based systems.   How the market deals with this will be interesting, seeing if makers like Garmin and TomTom can survive this.

You may already see the start of that with a brand new car release of this year.  The 2013 Dodge Dart will come with the option to have a Garmin navigation system built in.

Be sure to check out the online Mopar  E-store at Bayside Chrysler Jeep Dodge to see how you can put a unique spin on your vehicle.  Also don’t forget to like us on Facebook and to follow us on Twitter to see the latest in Mopar news.