Tomorrow marks the first day of Mopar’s 75th Anniversary celebration. There shouldn’t be any surprise that on the eve of the big day that Mopar would make a major announcement regarding a vehicle getting the royal treatment.
According to The Detroit News, Mopar chooses a model every year to make over. The first year was in 2010, where they choose the Dodge Challenger. The next year, they decided on the Dodge Charger. Now, in 2012, the special vehicle that’s getting the green-light for an upgrade is none other than the very popular Chrysler 300.
The design work that Mopar is doing is something that is different than usual. In the past, the cars they have worked on were given a large blue stripe for Mopar. That is not the route being taken with the 300, there’s definitely something more subtle at work. As the Detroit News describes it, it’s like, “to create a monster but to put it in a tuxedo.”
The exterior of the Mopar 300 will be all-black with the blue Mopar stripe very thin along both sides of the car. The grill is a unique black chrome and the headlamp bezels are accented in black. The wheels are 20-inch forged-aluminum that are painted gloss-black with Mopar center caps. The wheels themselves are high-performance Goodyear F1 tires and the brakes are the same that are used on Dodge Charger police cars.
For the car buyer who is looking for the best, Mopar is bringing out the big guns for their 75th anniversary. It really seems they want to remind the consumers just why their company has lasted for 75 years and why it’s going to continue to be one of the biggest names in the auto world for more years to come.
Take a look at the Mopar E-Store to purchase their high-quality products for your own vehicle at BaysideChryslerJeepDodge.Net. Make sure to like our Facebook page and follow us on Twitter for more information on Mopar as they celebrate their 75th Anniversary.